Oct 18 2014
"We are the finest plumbers in Vancouver." Which may be the tagline of your site, and truly you may be the greatest. But does simply proclaiming you are the best automatically translate into conversion? For product or every post on your own web site, the desired result is that the reader takes activity. For the web site visitor to take action there has to be an engaging concept that prompts action to be taken by them.
So, how do you improve on your call? Here are three surefire ways:
1. Keep it simple:
Only make the sign-up process simple and rapid. The call to action ought to be obvious and catchy: “download now”, or “get an example for free!” or “simply take a tour now!” are just some of the catchy call to action phrases that you may use.
2. Know your visitor
Frequently the call to activity relates to prompting the consumer signal up to your site or website, to make a purchase, give a reply or make a down load. To attain these visitor conversions, you need to know in depth the visitor’s need through the search terms they used and the pages they visited.
3. Repeat your message:
Do not hesitate to repeat your message. One may be above the blurb of the product while still another right below it. The only caution you need to take is always to avoid being too “sales-y” a trend which often puts off your visitors.